Getting to know your company
We start with your company, your solution and the question you would like to explore. Understanding comes before advice.
Expertise
Working with
Defence.
I help your company understand the sector, speak to relevant people and bring their problem and your solution together.
Understanding the sector
Where does our solution meet the needs of the sector?
Which problem does your solution solve?
Defence has its own language, ways of working and decision-making processes. A strong solution is only part of the picture. It also needs to fit the organisation’s day-to-day work and actual requirements.
I help you look at your solution from that perspective. Which problem does your solution solve? Who is it relevant to? What is a sensible first step? This helps you explain your value and take a more focused approach.
What we work on
Clear positioning
Insight into relevant challenges
A well-founded starting point for discussion
Connecting the right people
Who should we speak to in order to move forward?
Find relevant contacts and partners.
The sector involves people with different perspectives: users, specialists, management and commercial partners. Who you speak to, when you approach them and what you ask all make a difference.
Through my network within and around the sector, I help you find relevant contacts and potential partners. I understand how conversations at different organisational levels fit together: the practical side of multi-level selling.
What we work on
Relevant points of contact
Connections with potential partners
Conversations grounded in the right context
From a need to collaboration
How do we turn a useful conversation into a meaningful next step?
Translate a need into a suitable solution.
A need is not always described in the same terms as a solution. I bring the two sides together: what is the underlying challenge, what can your company contribute and where might other partners be needed?
From that shared starting point, I help shape the next steps, with attention to the people, expectations and conditions involved. The aim is to build a sound collaboration, not to promise instant results.
What we work on
A shared understanding of the need
Clear expectations
Practical next steps
Working together
How a collaboration begins.
We start with your question, then discuss what support would be useful and agree the scope of our work.
Choosing a direction
We look at where your solution fits, which people and partners are relevant and what a useful next step could be.
Connecting and following through
We bring the relevant perspectives together and agree practical next steps, with attention to the working relationship.
The scope of support and the terms are agreed for each project. An introduction or conversation does not guarantee a contract.